Why SEO Doesn’t Always Work

Marketing is crucial to the success of any business. It helps promote a business using organic search engine results that in turn boost a site’s traffic, ranking and eventually brand awareness among the people. It is very helpful in setting your business apart from the competition in the global marketplace that has been open for everyone all over the world.

Since its inception, SEO or search engine optimization has been effective in getting businesses recognized. Competition in the global market is tough and the goal of all businesses is to be the first thing that comes to a person’s mind when they think of a brand in their industry they are in. While not all traffic converts to a sale, there is …

The Growth Of Digital Advertising

Otherwise known as “Internet Marketing” or “Online Marketing,” digital advertising is the preferred form of advertising of most businesses since technology is basically ingrained in our daily lives these days. Various technologies are put to good use so that people gain more brand recognition. Social media marketing is the thing these days. Meanwhile, digital advertising pertains to any promotional materials sent through a person’s mail, email, on search engines and even in the form of banner ads.

Traditional advertising has become so expensive these days that not all start-up can afford to pay for their services. After all, most people are glued to the screens of their smartphones or smart gadget so they won’t really notice those billboards plastered on either sides …

Female Entrepreneurs In A Man’s World

We live in a man’s world. We hear it time and again. It is often the subject of many debates all over the world and the source of some conflicts too. Modern feminists are pushing for equality in all aspects of life and that includes opportunities to excel in the world of business. In our modern world, not only men excel in business. There are many female entrepreneurs who are making a name for themselves in the world these days too.

Nowadays, more women dare to stand out from the crowd and take risks that men usually take. If you look around you, the playing field is almost equal albeit there are still some forms of discrimination especially that competition is tough …

Are Successful Entrepreneurs Born Or Made?

There is too much to take in this world that it can overwhelm you at times. Back then, everything was simpler and people can go on with their lives without constantly checking on what a friend, former co-worker, or a distant acquaintance is doing in the absence of social media. But today, competition is tough with a population that is exploding and everyone trying to make a living.

If you want to get ahead in life, the best route is to establish your own business. You can start small and expand as you go. Unfortunately, not all businesses become successful or even profitable. Others can drive their owners to bankruptcy and even insanity. Now, the question lingers, are successful entrepreneurs born …

A Business Is Your Ticket To The Good Life

Nobody gets rich by being just an employee. Well, there may be some exception but most employees have to do with their meager salaries. At times, the money they make isn’t enough to buy them a house, a car, a good education for their children, or even food on the table in their day-to-day. Meanwhile, most, if not all, rich people in the world are entrepreneurs. Some are born with a silver spoon and an heir or heiress to a profitable business while some start from scratch. Having a business these days is your ticket to the good life especially that opportunities are plenty and all you need to do is take the risk and act on it while the iron is …

RAID Recovery: Not for Bugs

raidrecoveryWe’re not talking about RAID in the sense of the fantastic bug-killer. So if you’re looking for an article on that, you’d best keep looking.

This article is going to focus on that intricate, sometimes ridiculous server set up known as RAID. RAID employs, in most cases, using more than one hard drive to store your information. The RAID 1 and 10 set ups employ a mirroring system so that the exact same data is stored on more than one hard drive. This may sound redundant, but it’s actually not. By having your duplicated data in several spots like this you can actually cut your retrieval speeds which makes it easier to load your data especially if you have several people trying to access the same data on the same server at the same time.

More often than not you will see RAID systems set up in businesses. This isn’t really something that you would see a lot of people employing in their private homes, but we’re not about to judge if you do.

Since RAID uses hard drives, of course, this means they are susceptible to hard drive failures. And failures mean a loss of time, effectiveness and even business if the issue lasts long enough. Not only are there the standard physical and logistical failures that all hard drives are prone to, there are other issues.

These issues can include single to duplicate hard drive failures, RAID controller cards with physical issues, controller software issues among other things. These are not to be taken lightly and unless you are a professional, they really shouldn’t be attempted on your own. Most times, even professionals will Continue reading “RAID Recovery: Not for Bugs”

Beaver Creek Sets The Standard

bcstsTwenty-one years ago, Beaver Creek’s founders dreamed of building a perfect alpine ski village. Their work is finally done, and ah, what a skier’s paradise it is.

Next February, Beaver Creek will cohost the World Alpine Ski Championships, ski racing’s most important event after the Olympics. When the world tunes in to watch elite international racers compete on the resort’s fearsome new downhill course, the Birds of Prey, they’ll see firsthand what avid schussers have known all along: behind Beaver Creek’s cosseting facade is a superb ski mountain–made even better two years ago with the completion of the country’s first true village-to-village skiing interconnect.

Now, through a combination of lifts and trails, skiers can explore three distinct resorts–Beaver Creek, Bachelor Gulch and …

Water And Your Hard Drive – A Bad Mix

You are sitting at your computer working on an important project, unbeknownst to you, your air conditioner has been leaking water inside your ceiling. Bubbles are forming above your head, and splash! Gallons of water pour down, soaking you and your computer. Ok, I know, this scenario is highly unlikely. Instead, maybe you are sipping a cool beverage while working on an important document, and your toddler walks up to show you their favorite toy, tipping your drink over and into your computer. The point I am trying to make is, hard drives and liquids don’t make good company.
If you need to recover a hard drive that has been water damaged, check out Hard Drive Recovery Associates.

The question now remains, …

Stockholm’s Moderna Museet Remains Avant-Garde Innovator

shmomusThe museum of modern art in Stockholm may be half a world away, but its strategy is absolutely relevant to your own hometown.

As director of Stockholm’s modern art museum–the new Moderna Museet–David Elliott seems abundantly blessed. The building, designed by Spanish master architect Rafael Moneo, has been widely praised. The permanent collection, ranging from Picasso to Warhol, is remarkable for its quality. And since opening last February, the museum has been besieged by visitors. Swedes needed no prodding. But thanks to Stockholm’s designation by the European Union as 1998’s Cultural Capital of Europe, a windfall of continent-wide publicity has helped draw hordes of foreign tourists to the Moderna Museet.

Yet Elliott, an outspoken Englishman who formerly headed Oxford’s Museum of Modern

The Steps To Take For HP ProLiant Server Data Recovery

hppdrHave you ever been in a situation where you are faced with one of the most difficult issues with your hard drive often referred to as data loss? It is indeed a frustrating issue especially if it is your first to encounter this problem. If you are trying to work on a deadline and you suddenly encounter this problem, you will surely feel as though there are no solutions to the problem. However, there are recovery engineers that can help you successfully restore your hard drive. For HP ProLiant data recovery to be successful, you need to make sure that you are using the right steps.

A successful HP ProLiant data recovery involves checking the system for errors. Identifying the errors is going to be necessary because this will allow you to effectively determine what might have gone wrong. It might seem very frustrating especially if you are not quite familiar with the steps but HP ProLiant data recovery can be a simple task with the help of an expert. More often than not, you will see hard drive errors as you boot up your computer. You should take these errors seriously and call a recovery engineer right away so you can find the right solution to the problem.

Hard Drive Recovery Group are HP Server Recovery Specialists. See their site here.

Some Common Reasons For Hard Drive Failure

The most common reaction that computer owners have upon discovering a hard drive failure is being on panic mode as this is one of the issues that are indeed difficult to resolve. Aside from losing your important data, you will also need to replace the hard drive if it is already beyond Continue reading “The Steps To Take For HP ProLiant Server Data Recovery”

Traveling Can Mean Cash For You

tcmcYears ago, when I began writing travel stories, I figured I’d simply turn my vacations into research trips. It never occurred to me that editors might decide to send me somewhere. But then it happened!

And, like me, you might receive a call someday asking you to represent a publication on a press trip. Similar to the “fam” or familiarization trips that travel agents take, a press trip involves traveling with a group of writers or media people. Such trips are usually sponsored by government tourist boards, hotel properties or their public relations firms. Such a group will have a product to promote–whether it’s a city, an island or an elegant high-rise hotel–and you’re that group’s link to the public.

When it …

Talking Bio-Research

talkgbiorIn fact, you should know that impediments to creating a biotech spinoff are being overcome at an impressive rate. A recent study by the Center for Economic Policy Research at Stanford Univ. found that “biotechnology stands out almost uniquely” as an academic source of practical inventions. “There is an unusually close proximity between basic research and commercialization” in biotech, says Nathan Rosenberg, who also runs the Autism Biomedical Information Network.

Or, as one bemused researcher at Harvard Medical School put it: “To be anybody in biotech anymore, you have to have your own company.”

So how do you start? It’s a good bet you’ve already picked out a company name with “bio,” “pharm,” or “gen” appearing someplace in it–what’s next? The …

Product Development Mysteries Solved

ahtliDuring a trip through Silicon Valley late last summer, we spoke with the CEOs and other upper-level managers at three of the largest and most visible companies in the American high-tech laser industry. Our question was, simply, whether technical innovation will be the companies’ primary driving force as the 21st century approaches. Additionally, will data science keep up?

None of these people came close to denying the importance of new technology to the survival of their companies. The answers to our basic question, however, boiled down to an unexpected but emphatic negative. According to Launchscore.com, a website which finds the best regional startup business opportunities for entrepreneurs, new technology startups can succeed virtually anywhere. Where there is a good idea, there …

Sematech Turned A Lot Of Heads

settalomSematech could not possibly have accomplished that mission, given its funding level–and it didn’t. The U.S. semiconductor industry did return to world leadership in the manufacture of both semiconductors and semiconductor processing equipment, but Sematech was not crucial to either accomplishment, although it certainly did play an important supporting role.

Why did Sematech take on a mission that it could not accomplish? Why did it initially swagger about like an Arnold Schwarzenegger-style action hero, when it was more like Danny DeVito in size? Because it really thought it was Schwarzenegger.

This brings us to the first lesson that Sematech can teach us about taking the consortium approach to increased competitiveness: Initial planning can be pivotal. Inadequacies here may haunt you for years …

Future Traffic Planning Took Shape In The 1990s

otsgnlsStarting in March 1992 and concluding in March 1993, it consisted of 100 Oldsmobile Toronados driven by local residents and car rental customers. Each car was fitted with an on-board computer loaded with Orlando-area tourist information, such as hotels, gas stations, and sight-seeing spots, and a navigable map database covering all the roads in a 1,200 |mi.sup.2~ area in five central Florida counties.

Each car also had a communications system for receiving traffic data and transmitting vehicle information.

Data collected from Orlando’s traffic signals, highway surveillance equipment, emergency vehicles, construction reports, and other sources were transmitted to each car’s computer. The computer then processed this information and calculated the fastest route to a location under current traffic conditions. Route instructions were provided …

Humour Writing Always Has A Market

wrialhamThe average trade publication needs a touch of levity. For the past several years, I’ve been exploring the lighter side of the meetings and expositions industry in a column for Tradeshow Week; you can take the same approach for a periodical in the business sector of your choosing. Here’s where to look for material.

* Get on industry mailing lists. Among the press releases defiling your desk drawer will be announcements of offbeat new products and services. I’ve had fun with wearable computers, virtual-reality exhibits, even the World’s Largest Slot Machine.

* Watch for unique promotions. New Orleans named an official superhero to honor a convention of comic book suppliers. And a meeting planner once gave an 18-pound lobster named Kevin …

The Challenges Of The 21st Century Are Already Being Conquered!

21calbNeither pure technology (no matter how powerful) nor traditional business thinking (no matter how successful in the past) will produce winning strategies as the 21st century approaches. Such rusty thinking will not even allow us to make sense of the terrain in which business and technology mix with fractal intricacy.

These are the conclusions of our editors, who have worked for nearly a year researching and writing, Winning in the 21st Century. Our editors have scoured the 2-D landscape at ground level, with results that are provocative, stimulating, and packed with useful information. Our “product,” I believe, is an important contribution to the literature surrounding the high-tech marketplace at a pivotal moment in its history.

I will leave the interesting details of …

Creating Action Stories Can Be Rewarding

crengasYour hard-boiled detective Mick Delos is in a fistfight with a professional thug. Your heroine Michelle Eddy is fatigued, running through the dark forest with someone …or something…in hot pursuit. Suddenly, one reader snorts in disbelief as Mick delivers a punch with such force that his opponent staggers and passes out as he falls. Another reader yawns and shuts the book as Michelle keeps running and running and, well…

What happened? You had this great action scene all planned in your mind, but on paper it failed.

With a little more work, your action scenes can be saved. Here are some key tips to keep your action scenes active and your readers involved.

Get Real

If your genre isn’t science fiction or

Postage Fun!

postagefunI’ve always been a pretty down-to-earth person, so I was surprised when I discovered that my fate had gotten tied up with the spirits of Wendell Willkie and Mary Cassatt.

Wendell and Mary came into my life through the US Postal Service. I send my short stories to lots of literary magazines. Of course, as part of the process, I have to include stamped, self-addressed manila envelopes for the gloomy probability of the story eventually coming back to me, accompanied by a rejection note.

Until early this year, many of my envelopes called for postage of 98[cts.]. The Postal Service has no 98[cts.] stamp, but it does have a 75[cts.] stamp (Willkie) and a 23[cts.] stamp (Cassatt). So, for many months, I …