Now, before you get too excited about this post based on that title, I suppose I should tell you it’s about mobile technology. I garnered inspiration for this post from a recent presentation I attended at Mesh Marketing. While I was unable to attend the opening keynotes of the day, I did manage to participate [...]

YOUR MISSED CONNECTION IS NOW ONLY A MOBILE MOMENT AWAY Samsung and Koodo Mobile playing cupid for love-struck Torontonians with new social marketing campaign Toronto, ON, August 5, 2008 – Bashful Torontonians looking for a little romance had extra help over the August long weekend with the launch of Samsung and Koodo Mobile’s Mobile Moment [...]

We are ultra-pleased tonight to announce the official launch of a fun, hyperlocal campaign that we’ve been working on with our beloved Samsung and Koodo Mobile – MobileMoment.ca! This campaign is one of the neatest ones we’ve had the opportunity to work on. It combines mobile, interactive, social media, grassroots techniques, word-of-mouth/mouse, and an event [...]

Espresso is now an official member of the dotMobi Advisory Group. As such, we’re at the forefront of best practices and research in the mobile marketing arena. We’re all really excited about the opportunities for learning and development, and even more excited to share them. Just for you, folks, just for you!

This great site intended for mobile webmasters checks out if yours is easily viewed on a mobile browser… or not. So how does The Daily Grind do? Well, it’s a big fat fail. Why? Well, naturally, it’s a WordPress site, and WordPress sites are designed for reading on computer monitors – not wee ones. But, [...]