Posts Tagged ‘Boston’

Coordinate It

Espresso’s Boston office is seeking an ambitious Account Coordinator to get a start in client service and support our team’s ability to meet client needs. Our future Infiltrator will be seeking a start in account service with up to two years of experience and be willing to do pretty much anything to make things happen. [...]

Social Media Marketing’s Dreaded “M”: Measurement

Yesterday, I had the pleasure of hosting another unfiltered lunch event here in Boston with a fabulous group of marketers all seeking insight into the most dreaded “M” of social media marketing: measurement. Personally, I roll my eyes every time I hear the claim made that you can’t or shouldn’t measure social media. You can [...]

Espresso Plants Roots In Beantown

BOSTON, MA / MARCH 8 – It’s fitting that a company called Espresso, a Toronto-based integrated marketing agency, would choose Beantown for its second office. But as Marta Kagan, US Managing Director, will tell you, Boston offers the agency much more than a cute tie-in to its name. “Boston has a brilliant mix of talent [...]

We Crave a Strategist-of-All-Trades!

Want to be a key part of Espresso Boston’s growing team? We’re looking for a Strategist—someone who will be comfortable wearing multiple hats during this “start-up” phase of growth for the Boston office. Sometimes you’ll play more of an Accounts role, at other times you’ll be the Creative Director—and some days you may end up [...]

A Few Thoughts on Marketing 2.0

On July 30, Espresso US hosted its inaugural unfiltered event—an exclusive, invitation-only gathering of Boston’s best and brightest marketing execs and business leaders. The goal of the evening was simple: to dissect and discuss this thing we’ve come to call “marketing 2.0”. Indeed, we managed to do all that and more. First, we heard from [...]