Posts Tagged ‘blog’

Carlsberg Teams Up With Espresso to Create Online Buzz

Carlsberg boosts its online presence with Carlsberg.ca. PLUS: Espresso delivers industry stats in Drink 2.0: Anything but the Usual TORONTO, ON / MAY 10 – Carlsberg, the brewery that makes “probably the best beer in the world”, now has a website that brings Canadians of legal drinking age closer to testing that claim for themselves. [...]

What the F**k is Social Media?

With the introduction of the bonafide marketing genius that is Marta Kagan – Espresso’s new Managing Director of US operations – we thought you might like to get to know her with a little review of our favourite deck of 2008. Marta created this presentation early in the year and, after it went completely bananas, [...]

Creating a Collaborative Work Environment

Creating a collaborative work environment – Learn how to leverage existing technologies to create a work environment that is both fun and collaborative. Looking beyond the traditional ‘brainstorm’ to foster creativity and innovation.

Sales Pitch? Not in My House!

You know what’s awkward? Imagine the following. You’re having a lovely afternoon at home when you check your Facebook. Aha! A friend you haven’t seen in over a decade has messaged you to say she’s coming to town. You happily provide her with your cell number and anticipate her arrival. She calls to tell you [...]

Welcome to Miami…

Is it Thursday already? Time just flashes by when you’re busy busy busy and indeed I’ve been moving non-stop since arriving in Miami on Monday afternoon for ad:tech, checking things out for Espresso and blogging for the conference. But this experience was unlike any other advertising conference I’ve attended before—this time around I’ve been working [...]