Archive for August, 2009

[Role Filled] Oh, Aspiring Account Coordinators!

We’ve been waiting for you!

Seeking one startup marketing protégé who’s ready to jump into the thick of things (less than two years of experience). We’re talking someone who compulsively specializes in details and isn’t afraid to get his and her hands dirty making things happen. Someone who is comfortable dealing with suppliers and ensuring that [...]

A Few Thoughts on Marketing 2.0

On July 30, Espresso US hosted its inaugural unfiltered event—an exclusive, invitation-only gathering of Boston’s best and brightest marketing execs and business leaders. The goal of the evening was simple: to dissect and discuss this thing we’ve come to call “marketing 2.0”. Indeed, we managed to do all that and more.

First, we heard from Paul [...]

Espresso Gets The Party Started With Koodo

Agency launches BuildABash.ca and social media campaign for Canadian wireless provider
TORONTO, ON / AUGUST 10 – Extravagant, overblown and over-the-top bashes aren’t just for the stars of My Super Sweet Sixteen anymore. To bring the ultimate party to the people, Koodo Mobile has hired Espresso to create Build-a-Bash and the social media campaign to promote [...]