From the blogs this week:

Adverblog directs us to the clever “Dear Agency” website by Oregon-based marketing firm Citrus. Answer a few questions (“How are the ideas presented?” “By two junior creatives with three-day beards who refer to one another as ‘brah’.”) and generate an almost-personalized letter to tactfully let your agency know you’re done. It’s mad libs meets brilliant self-promotion.

Agency Spy discusses Google and YouTube’s new metrics program that provides users with detailed statistics about who is watching their clips.

Jaffe Juice discusses conversation click through in social media, with link to a great AdWeek article. Here’s hoping marketers will eventually figure out how to run effective ads in social media—or at least realize that no, I do not want to “Create a ZWINKY!” on Facebook.

Seth Godin talks about managing brand strategy and asks “Do you have a long term plan?” We emphatically nod our heads “YES!”

Adverlab mentions our favourite new trend, PowerPoint karaoke. Note to the Espresso team: get ready to play!

Direct Daily posted a few ingenious business card designs. Does something gimmicky like the Lego ‘card’ really work? We’re overhauling our own card design, and it’s hard to find the right balance between classic, captivating and cutting-edge.

Six Pixels of Separation talks about an initiative we’ve been pushing recently: getting EVERYONE in the company involved and engaged through the use of social media technology. (Take part by joining our Facebook group!)

First came on-demand printing, now there’s on-demand cereal? DesignSpotter links to mymuesli.com—a Germany company that allows customers to decide exactly what they want for breakfast. There’s 75 all-organic muesli ingredients to choose from and then your personalized mix is mailed in an oh-so-adorable canister.

Are you participating in Earth Hour tomorrow? Get some environmental inspiration from this Greenpeace ad, posted on I Believe in Advertising.